Presenting the best of the industry.
by Terry Lidral For Pro Rodeo Hall of Fame bull rider Cody Custer, the key to success in bull riding is confidence – the confidence that comes with forming a strategy and maintaining a process to ride a bull for eight seconds. Custer is one of the most respected names
by Terry Lidral In 1949, J.C. Ward and his brother Bill put on their first rodeo in Coalgate, Oklahoma. It all started at Medicine Springs as entertainment for the crowd that gathered at the site of the natural spring there. In 2019, J.C. Ward’s sons are carrying on the rodeo
by Terry Lidral Kody Lostroh’s Shield of Faith Cattle Company has grown from a hobby into a first class breeding program. Kody Lostroh has been raising bucking bulls since 2006. But he’s been in love with the sport of bull riding since he was just a kid. PBR World Champion
January 5, 2019 by Terry Lidral For more than 34 years, Hank and Lori Franzen have worked to build one of the top bucking horse programs in the rodeo business. And for them, it’s a labor of love. “We’re going on 34 plus years in February,” said Lori Franzen. “I was raised
November 12, 2018 by Terry Lidral ProRodeo Hall of Famer Cody Custer has a lifelong history with the sport of bull riding. His career as a professional bull rider spanned from 1983, the year he joined the PRCA, through his retirement from the PBR in 2003. By the age of
June 8, 2018 When Dan and Linda Russell got married, they decided they wanted to go into business as a team. Dan had the option to dedicate his life to the family cattle business. Or, he could run Western Rodeos, Inc. and become a rodeo stock contractor full-time. After talking
Bob Wilfong got started raising bucking bulls in the 1970’s. He’d grown up in ranching and he was a rodeo man. “I rodeoed for 30 years,” Wilfong told us. “I rode broncs and bulls. And the ranching business was in my blood.” So, raising bucking stock just came naturally.
March 10, 2018 David Bailey’s passion was to build a lifelong legacy in the bucking bull industry. He planted the seeds by himself and people have come and gone out of his life. He’s been called a “Man’s Man” who can be compared to John Wayne. And it was
Photos by Homegrown Photography Idaho February 12, 2018 When it comes to loving what you do, junior rodeo stock contractor Kevin Hensen has found that niche. He runs Rodeo Fever Contracting out of Caldwell, Idaho. Hensen has been involved in rodeo for the past three decades and there is
February 9, 2018 When Charlie Coffey and his father Gene, brought up some cattle from South Texas in the late 1960’s, they were looking to build a herd of rodeo cattle. What they did was develop a breeding program that would serve as one of the genetic foundations for the
